In last December Google announced new feature in which direct link to the installed apps are coming within the search result, according to your search phrase. Actually Google suggest you for using an installed Android application for getting relevant service rather than checking out it from various corner of web. Today Google expands app content in search support for 24 more applications.
Suppose you need informations about particular movie, the search will bring link to IMDb app which is installed within your device. So you will get all possible all related informations about that movies from IMDb app. When you search for apps the search result also shows card of details about that app and download button.
When Google released app content in search for Android it only available for people in United States. Now this feature available globally, no updation of application required is needed for accessing this feature.
Newly added applications
- Bleacher Report
- Huffington Post
- Seeking Alpha
- Talk Android
- The Journal
- Trip Advisor
Google brilliantly added applications from the categories for which most of the users searched for. Keep in my that the linking for apps on search result only comes only when your device is being installed with that particular application.